Assignment 1 Blog 5-The Importance of Music Radio for Music Industry in Digital Age

Rickman is the programming director for URBan Radio Group in Tuscumbia, he states that Although the internet is more popular for listening music, radio still is a important way to help people find new artists and songs. In the period of digital, radio is no different from many business that are experiencing changes (Taking it Back to the Roots!, 2016) As the digital age rise sharply, the music industry occurs a huge altering. Most of people shift their attention into digital music.

Allison notes that record companies are a big part of the music industry, while the other is made up of radio stations. Record companies and radio stations must work together to succeed. Record companies must let radio stations broadcast the music of the artists they represent, and radio stations need to provide new material for their listeners. Record companies make money by selling records and radio stations make money by broadcasting advertisements. Radio needs listeners, advertisers will buy time. If the record company can provide radio station music so that the audience can sell airtime. So everyone obtain what they want. There is a process that the record companies and radio stations go through in this way.  (HowStuffWorks, 2016)

Pirate radio basically refers to an illegal and unlicensed which have a huge number in United Kingdom. Pirate radio was first popular in the 60s and then later in the 80s and 90s. There are about 150 pirate radio stations in the United Kingdom and a large proportion of these operating in London. Pirate radio is a good thing, but only with it being pirate. If it was all legal, then rules and regulations would have to be followed and the raw experimental progression which makes pirate radio so good would be lost. The energy surrounding pirate radio, and the sheer love of music, which required these people to buy new transmitters and transmit for free is probably also somewhat involved in the power it had to progress music. (Roberts, 2016)

It might be possible that Digital radio is the music delivery method of the future. But that future remains pretty far off. Right now, finds a new report, the largest share of music listening is still happening through that most traditional of means, the AM/FM dial. In fact, no other form of music listening is even close. That’s according to Edison Research, which conducted a study of more than 8,500 Americans ages 13 and over to determine where their time spent listening to music is spent. It found that 44 percent of listening time was via AM/FM radio, by far the largest share. The No. 2 share of listening time, at just 18 percent, was spent listening to music that had been purchased, such as CDs or digital downloads. (, 2016)

As a result, music radio still plays an important role for music industry. It is cheaper that the new artists can propagate themselves and still have some classic music radio station introduce some great music for people. There are many benefits that the music radio can offer and people should dig some suitable music radio into their life.



 Taking it Back to the Roots!. (2016). Radio still plays key role for music industry. [online] Available at: [Accessed 11 Dec. 2016].

HowStuffWorks. (2016). How Record Labels Work. [online] Available at: [Accessed 11 Dec. 2016]. (2016). When people listen to music, radio is still the top choice. [online] Available at: [Accessed 11 Dec. 2016].

Roberts, j. (2016). Importance of Pirate Radio. [online] Available at: [Accessed 11 Dec. 2016].


Assignment 1 Blog 4-Is Recording Still Important During the Period of Digital Music?

According to the CNN:’’ Apple launched the iTunes Music Store on April 28, 2003 that the music industry is changed. Americans bought 943 million CD albums, and digital sales weren’t even a blip on the radar. By 2007, however, those inexpensive digital singles overtook CDs — by a wide margin — generating 819 million sales to just 500 million for the CD. (Covert, 2016) Although more than 20,000 lawsuits filed against music fans in the years since they started finding free tunes online rather than buying CDs from record companies, the recording industry has totally failed to stop the decreasing of the record album or the rise of digital music sharing. (Fisher, 2007) Now most of people think the CD is unnecessary because they can listen music from the internet whether it is legal or illegal. Apparently, it looks more convenient to listen music.

In terms of the International Federation of the Phonographic Industry (IFPI), digital sales only eclipsed CDs for the first time in 2014, That year, global sales of physical music (most of which are CDs) totaled $6.82 billion, which declined almost eight percent from the year before. Billboard reported in July of 2015 that in the first half of the year, CD sales decreased from the last half of 2014, but still totaled 56.6 million units. (Motherboard, 2016)

The reason of why audiophiles are willing to CDs due to the sound of quality of CDs. In 2014, Cambridge Silicon Radio Limited(CSR) published a study of 2000 people who listen to music at home which shows that seventy-seven percent of at-home-listeners intended to a sound quality from their music. (Motherboard, 2016) People want CDs fully for the sound quality.

The same research suggested that at home listening to music, seventy-six percent of people believe that when choosing a new audio system, ease of use is “very important.”. Frankly, for less digital-savvy music lovers, there are fewer contemporary technologies more direct than popping in CD and hitting play. (Motherboard, 2016) It is undeniable that digital music is the fashion, but CD bring the value which the digital music can not give it to people. For instance, most of CD have their own style. (Yoyousastore, 2016)

Most recent CD covers feature airbrushed or edited photos of the artists, whereas collectible covers are far more creative in that they reflect the attitude, mood and feel of the music they promote. The most striking cover designs are those that depict the essence of the music as well as grab the buyer’s attention. For collectors in particular, striking cover designs make a huge difference and subsequently increases the demand for the particular artist and their music. A stunning collectible CD cover makes browsing CD’s an enjoyable experience that reaches far beyond the album itself in many instances. However, the value of cover art is very subjective and personal and such collections are never complete. Browse through the exclusive catalogs online where you are guaranteed to find some of the rarest collections of CD covers and music. (Yoyousastore, 2016) Obviously, CDs still mean a lot of things for people. People should not let the recording industry die. It might be a treasure in the future.




Covert, A. (2016). A decade of iTunes singles killed the music industry. [online] CNNMoney. Available at: [Accessed 9 Dec. 2016].

 Fisher M. Download uproar: Record industry goes after personal use[J]. Washington Post, 2007: M05.

Motherboard. (2016). Why Are CDs Still a Thing?. [online] Available at: [Accessed 9 Dec. 2016]. (2016). The value in buying CD’s and collecting CD covers –. [online] Available at: [Accessed 9 Dec. 2016].

Assignment 1 Blog 3-Why Grime Music is getting popular

Shabir Jobanputra stated that the Grime is a powerful culture as a youth movement right now. Dj Semtex said that the essence of Grime is anti authority. Urban music radio station BBC 1xtra pointed that its messages are representative of a youth that feels disenfranchised and disconnected. Grime offers voice to the voiceless. Grime has become emblematic of a new era of self-reliant music-making. “It has got more popular because some key artists have figured out a path that works for them,” DJ Semtex says. “Hip-hop culture has taken 40 years to get to where it is today. Grime has only been around for 13 years. It is still trying to find its way.” (Ft, 2016)

Grime is becoming popular in United Kingdom, the music industry heavyweights and people began to trust Grime as a credible addition to the culture of British music, something to be proud of, a scene to respect. It is a lifestyle, to be pioneered by the working class struggle, such as Wiley, Kano, and Dizzee Rascal to give a voice to children who were otherwise marginalised and silenced by a society that didn’t attempt to get to know them. (Platt, 2016)

Grime developed apace with the recordings of Dizzee Rascal (real name, Dylan Mills) who is primary star of Grime and his album, Boy in the Corner which won the Mercury Music Prize, described as ‘a jagged, disenfranchised world alien to the experience of most Britons’ (Campion, 2004). The rapid-fire raps of Rascal reflected the urban environment he grew up within: the East End of London and more specifically, the South Bow council estate. This was an urban space characterized by deprivation and street violence, as the lyrics for the track ‘Brand New Day’ illustrate with rhymes that stress teenage violence between rival estates and gun crime. Later in the song, the social horizons and life chances of living in such an area are further emphasized with a potent tinge of social hopelessness. (Barron, 2013)

In the Europe of the Middle Ages, where music might keep hugely the same for hundreds of years. Selwyn Duke stated that the cultural is able to influence the music. And it is no coincidence that in medieval times something else also keep quite constant: culture. It is obvious to people that changes in music hew closely to changes in society’s consensus worldview. This is why musical tastes change so rapidly today. (sonicbids,2016)

The popular music of our day reflects the culture of our day. As the spirit of grime music culture which express the emotion of the east London who live in there and not only the east London, there are still many places where are very dark and the Grime music is straight forward to people’s heart.  that is why this genre of music can rise in the world. Although the parole of Grime music is dark, people should think deeply why Grime music express this kind of emotion and find the reason, then change it.


Barron L. The sound of street corner society: UK grime music as ethnography[J]. European Journal of Cultural Studies, 2013, 16(5): 531-547. (2016). What Kind of Impact Does Our Music Really Make on Society? [online] Available at: [Accessed 29 Nov. 2016].

Campion C (2004) Inside grime. The Observer, 23 May. Available at:,,1223537,00.html [accessed 29 Nov.2011]. (2016). Mercury prize for Skepta puts grime in the mainstream. [online] Available at: [Accessed 29 Nov. 2016].

Platt, P. (2016). ‘Grime’s new middle-class fans need to realise the genre isn’t just about music’. [online] The Independent. Available at: [Accessed 29 Nov. 2016].

Assignment 1 Blog 2-Music Heritage of Culture Memory and Culture Identity

Culture enables people to relate to certain social values beliefs religions and customs. This allows them to identify with other people’s similar mentality and background. Cultural heritage can give a unified sense of belonging within a group, enabling us to better understand the previous generations and historical places where we from. (culture, 2016)

Frith (2004) has pointed at the inherently nostalgic properties of popular music, a point fortifled by DeNora (2000) in her highly instructive work on the propensity of music both to connect individuals with their past and to emotionally ground them in the present. In a regular sense, the untimely deaths of rock and pop icons. For instance, Elvis Presley, John Lennon, and Kurt Cobain have activated mass mourning that forcibly proves the extent to which such artists come to signify the complex interplay of generational identification and collective generational memory. However, it is not just popular music artists themselves but rather the vast array of music-related objects, images, texts, and places that become inscribed with memory. (Tandfonline, 2016)

Music heritage is the member of cultural memory. People should pay attention to it which is human beings’ treasure. In recent years, many countries are trying to protect their heritage. Ullrich Kinne is the deputy Head of Mission of the German Embassy who states that “Since 1981, Germany has supported the protection of cultural heritage on a global scale as part of the Federal Foreign Ministry’s cultural conservation program. The purpose is to enhance people’s sense of national identity and establish a cultural dialogue based on the spirit of partnership. In Namibia, they have supported more than $13 million in cultural conservation projects, “many years ago, when independent of 1990, they are difficult to trace, and in danger of disappearing altogether. This period is of high interest due to the special difficulties of black popular music under apartheid. Many recording conditions in vinyl, compact cassette or sound reel is crucial. The protecting of these audio objects is very urgent, because it represents the popular music culture in Namibia. The loss of these data will be the loss of cultural identity. This initiative aims to protect Namibia’s heritage and the document of cultural heritage at risk. (The Namibia Economist, 2016)

The United Kingdom has made magnificent contributions to popular music culture worldwide. Its youth culture spawned punk, dance and pop music, and festivals and venues of United Kingdom attract millions of music lovers every year. The economic contribution of all this should not be underestimated. In December 2013, the trade association of United Kingdom music, published a study displays that in 2012 the core of the music industry contribution to the UK economy is 3.5b in GVA, 1.4bn in exports, and over 100000 full-time job. At the same time, the music industry has created a huge opportunity for the development of music heritage tourism, which contains other means to create economic and cultural value. (Thecreativeindustries, 2016)

Music heritage should be protected due to it is human beings’ history. It represents a crystal of wisdom. Meanwhile, it brings wealth to people that can use it to make money and offer many job opportunities. People should find and incorporate culture into our lives, if people can understand the value that will learn to care for a culture and eventually enjoy it. With more enjoyment, people will want to learn and understand more.


Cultivating Culture. (2016). The Importance of Cultural Heritage – Cultivating Culture. [online] Available at: [Accessed 20 Nov. 2016].

Frith, S. (2004). Popular music. 1st ed. London: Routledge.

Gammon, V. (2001). Music in Everyday Life by Tia DeNora. Cambridge: Cambridge University Press, 2000. 181 pp. British Journal of Music Education, 18(01). (2016). Popular Music, Cultural Memory, and Heritage: Popular Music and Society: Vol 39, No 1. [online] Available at: [Accessed 20 Nov. 2016].

The Namibia Economist. (2016). Preservation of music heritage important. [online] Available at: [Accessed 20 Nov. 2016]. (2016). Music Case: Music Heritage Tourism. [online] Available at: [Accessed 20 Nov. 2016].

Assignment 1: Does Popular Music Lost Its Meaning Over Time?

Topic covered:Music and Meaning, Music and Identity, Popular Music As Culture

Do you ever listen to a song and find yourself moved so deeply you are almost in tears? Have you ever been to a live performance that turned your worst day into your best? Have you ever heard a song that inspired you? Music has the power to move us and to change us. Yet today’s music mostly does not seem to have the same earth-moving, society-shaping effects as that of the past. (, 2016) Nowadays, when you Sit down and listen to mainstream radio for 10 minutes. You’ll find yourself captivated by fresh beats and catchy hooks, but what are you really listening to? What is the music that we hear every day trying to get across? Although it sounds cool.

Plato said that music is a moral law. It gives soul to the universe, wings to the mind, flight to the imagination, and charm and gaiety to life and to everything. He maintained that the arts could shape one’s character to a great extent and, for that reason, they needed to be strictly controlled. Poetry, drama, music, painting, dance can all stir up emotions. Along with poetry and drama, music was regarded as important for young people’s education in his ideal republic— only the “good” music, that is. He was largely influenced by the theories of Pythagoras and his numeric mysticism, inspired by a series of overtones connected to the vibration of a string. “Ordered” music meant ordered souls. (Frey, 2016)

Throughout the history, there are many examples which can improve. While Bob Dylan has long been outspoken on several issues, he is especially known for his songs about the African-American Civil Rights movement during the 1960s. His hit “Times They Are A-Changing’” for example, was intended for a young generation of the 60′s who felt that segregation and oppression were outdated practices and were looking for change. Its ambiguous nature, however, will allow it to inspire future generations. (Global Citizen, 2016)

This global telethon was hosted on January 22, 2010 to raise funds after an earthquake struck Haiti. With an audience of 83 million viewers, the concert raised $58 million. Musicians included Madonna, Coldplay, and Shakira, and an original song “Stranded (Haiti mon amour)” was performed by Bono, The Edge, JAY Z, and Rihanna. (Global Citizen, 2016)

Paul Kachur said that “David Hasselhoff is on record as saying that he thought his song Looking for Freedom (1989) helped bring down the Berlin Wall. I disagree, but I haven’t the heart to tell him.”(BBC News, 2016)

“Now, you see musicians singing about girls, money and fast cars. Not long ago Africa was full of music that made a statement—about government, corruption, things that matter,” says Sigauque Project leader and trumpet player Daniel Walter. “Our music talks about HIV, women’s rights, recovering from a disaster, xenophobia and much more. It’s not just great music, we’re saying something.(, 2016)

Music is a universal language By engaging our emotions, it can separate complex issues into things we can all relate to like love, friendship, fear, or loss. In this way music expands our horizons and opens our minds to new ideas. The meaning of music is to make ourselves better, even though the world.


BBC News. (2016). 20 of your songs that changed the world – BBC News. [online] Available at: [Accessed 11 Nov. 2016].

Frey, A. (2016). Here is What Great Philosophers Thought of Music. [online] CMUSE. Available at: [Accessed 11 Nov. 2016].

Global Citizen. (2016). Music that has changed the world. [online] Available at: [Accessed 11 Nov. 2016]. (2016). Music can change the world | Africa Renewal Online. [online] Available at: [Accessed 11 Nov. 2016].